Myth Busting 101 Part 1

Although we design and build websites & ecommerce systems, undertake direct mail campaigns, and provide exhibition display materials when it comes to old fashioned printing we often hear phrases like “How many trees sacrificed themselves for that load of printing?” So this blog is the start of answering those questions

Myth 1 – Making paper has destroyed forests

European Forests have grown by over 30% since 1950 and are increasing by 1.5 million football pitches every year – an area four times the size of London. 90% of deforestation is caused by unsustainable agricultural practices.

Myth 2 – All the trees are cut down for paper

Only 11% of the world’s wood harvest is used for the production of paper pulp. 55% is used for energy and 25% for building construction. So next time blame the wood fired power stations!

Myth 3 – Making paper causes deforestation

The single biggest direct cause of tropical deforestation is conversion to crop land and pasture, mainly for subsistence. In northern Europe, where almost all ancient forests are protected, paper comes from managed semi-natural forests where the cycle of planting, growing and logging is carefully controlled.

Myth 4 – We import all our paper from China

82.7% of the pulp we use originates from Europe.

Myth 5 – making paper is bad for the environment

Well managed forests provide a natural habitat for wildlife. There is always room for improvement and the European Environment Agency (EEA) has stated that ‘Forestry practice in Europe is developing in a way that can be considered good for biodiversity. All European forests are managed, trees are the crop of the farmer and each tree felled is replaced.

Other good stuff about wood and paper

All imported pulp to Europe is covered by EU Timber Regulation which prohibits the import of wood products from illegally harvested timber.

Forests cover almost half of Europe’s land and forest area continues to increase. Over the last 20 years the forest area has expanded in all European regions ‘

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